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Today, Sprout Organics – known for making delicious organic meals and snacks for babies and toddlers – launches a co-branded product line with "CoComelon," across North America. The partnership, the first of its kind, features kiddos' favorite loveable characters, J.J., YoYo, TomTom, and more. As one of the most popular kids' entertainment properties of the streaming age, "CoComelon" captivates kids across the globe and Sprout will now bring that fun to mealtime with a sampling of veggie-packed purees and wholesome snacks made with real, organic ingredients.
"Making mealtime fun is in our DNA, and this collaboration takes that promise to a whole new level," said Capp Culver, CEO of Sprout Organics. "We're thrilled to bring the beloved 'CoComelon' characters to life through organic foods that kids will love and parents can feel good about, making meal and snack time more fun for the whole family."
The Sprout Organics x CoComelon line features a range of offerings including Baby Food Pouches for 6-months and up, and Wafflez and Curlz snacks for the pickiest toddlers. The baby food pouches will be available in two delicious combinations: NEW Yes, Yes Veggies (made from organic peas, organic pear, organic apple, organic banana, organic green beans, organic kiwi, and organic broccoli) and Apple Oatmeal Raisin with Cinnamon, packaged in 'mess proof' pouches. Pumpkin Butter and Jelly Wafflez, Broccoli Curlz and White Cheddar Curlz will all feature the loveable "CoComelon" characters with more varieties launching throughout the year.
With more than 110 million subscribers worldwide, "CoComelon" is the #1 children's entertainment and educational show in the world with its top three episodes generating nearly nine billion views on YouTube around the world. Additionally, the show was #1 on Netflix and maintains a Top 10 ranking across all genres with the recent launch of Season 3.
"We're constantly looking for new ways to bring fun and excitement to families across the country, and mealtime is such a natural opportunity for us to explore," said Joan Grasso, Head of Consumer Products, North America at Moonbug Entertainment. "Sprout Organics is the perfect veggie-forward brand and partner to bring our characters and songs to life in a way that promotes real, organic ingredients as fuel for little, growing minds and bodies."
