Playboy Announces The Return of Its Print Magazine And A Worldwide Playmate Of The Year Search

Author: Benzinga Newsdesk | August 08, 2024 06:02pm

PLBY Group, Inc. (NASDAQ:PLBY) ("PLBY Group" or the "Company"), a leading lifestyle company and owner of Playboy, today announced the return of the iconic Playboy magazine with an annual edition to be released in February 2025. In conjunction with the magazine, the revival of Playboy's legendary Playmate franchise will also make its comeback with a worldwide search for the 2024 and 2025 Playmate of the Year and a new class of Playboy Bunnies, who will represent the brand at exclusive events and experiences throughout the year. Additionally, the new Playboy.com website launched this week featuring an array of unique and exclusive content. The highly anticipated return of these Playboy franchises marks a new chapter in the brand's storied legacy and celebrates 70 years of the Company's flagship property.

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