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Strategic Partnership Strengthens Reborn's Presence in the Caucasus Region and Aligns with Growing Regional Business Confidence
BREA, Calif., July 22, 2025 (GLOBE NEWSWIRE) -- Reborn Coffee Inc. (NASDAQ:REBN), a leader in the specialty coffee market, today announced it has signed a strategic licensing agreement with The Arjomand Group and IG International, officially marking Reborn's expansion into the Republics of Georgia and Armenia.
The agreement grants IG International exclusive rights to develop and operate Reborn Coffee-branded locations across both Georgia and Armenia, under the framework of a regional licensing partnership facilitated by The Arjomand Group. The move reflects Reborn's ongoing international expansion strategy and positions the brand at the center of two emerging markets with growing consumer demand and increased alignment with European economic standards.
Posted In: REBN
