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XTI Aerospace Partners With IDEO To Enhance Customer Experience And Design For TriFan 600 xVTOL Aircraft

Author: Benzinga Newsdesk | July 31, 2025 09:07am

XTI Aerospace (NASDAQ:XTIA), a pioneer xVTOL and powered-lift aviation technologies, today announced that its wholly owned subsidiary, XTI Aircraft Company—the developer of the revolutionary TriFan 600—has entered into a strategic partnership with global design and innovation leader IDEO. This collaboration marks a significant step forward in XTI's mission to deliver transformative, customer-focused aircraft solutions as part of the emerging Vertical Economy.

This partnership comes as XTI accelerates development of its TriFan 600 and lays the groundwork for a future family of xVTOL aircraft while further expanding its ecosystem of partners dedicated to creating a compelling vision of vertical mobility. IDEO will work closely with XTI on a multi-phase, long-term engagement designed to transform the XTI customer experience into a seamless, human-centered ecosystem. The collaboration spans from early-stage market research and product-market fit validation to the nuanced design of aircraft interiors, user interfaces, service models, and ownership journeys.

Together, the teams will apply IDEO's methodology of deep ethnographic research, rapid prototyping, and systems-level design to shape not just how XTI's aircraft look and function—but how they are perceived, accessed, and experienced by the customer. From the tactile details of seat ergonomics and lighting to the digital ecosystem supporting booking, ownership, and support, the collaboration intends to build an integrated experience that is both intelligent and intuitive.

Posted In: XTIA

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