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Amaze Holdings, Inc. (NYSE:AMZE) ("Amaze"), a global leader in creator-powered commerce, today announced it has signed a letter of intent to acquire all of the assets of The Food Channel®, a prominent digital platform dedicated to culinary content and inspiration. The companies expect to complete a definitive asset purchase agreement within the coming weeks, at which time The Food Channel will become a wholly owned subsidiary of Amaze Holdings, Inc.
The acquisition will allow Amaze to combine its own network of food creators with The Food Channel's assets to power a next-generation social commerce and entertainment platform. Amaze will provide The Food Channel's roster of content creators with access to its full suite of e-commerce and merchandising solutions, helping them grow their fan bases and build sustainable businesses.
"Working with The Food Channel allows us to reach a new subset of creators in a market that has quickly become one of the most popular on social media," said Aaron Day, Chairman and CEO of Amaze Holdings, Inc. "As we continue to solidify our position as the leading e-commerce solution for creators, we're excited to welcome an established group of culinary creators to the platform and elevate their content for both new and returning audiences."
Posted In: AMZE
